On-Page Search
Engine Optimisation
There are many ways to optimise your website and everyone
has a different opinion on how to do it, but there's one thing
everyone agrees on and that's the two
pronged approach, onpage and offpage.
Today I am going to talk about on-page optimisation; the
biggest mistake many people make is they have their website
built without any optimisation, wait around for a few month and
wonder why there's no traffic heading there way. The website
should be built with optimisation in mind right from the start,
it might look great
having lots of Flash flying around your site (I personally
don't think so) but without your keywords spread throughout
your tex,t the web bots are not
going to find it.
It's important to have your title heading as an H1 and in
bold, but only do it once on a page otherwise you could get
penalised. The web bots/
spiders read pages from top left to bottom right so I would
also reinforce your title again by putting it next to the
copyright logo.
There is always a discussion about Head and Meta tags, I
firmly believe you must do this and definitely the Title as
this does carry weight with Google. The main ingredience for
success in any business is hard work and this certainly applies
to Search Engine Optimisation oh and throw in a whole lot of
time for good measure!

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